Mapúa Malayan Colleges Laguna

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Developed in collaboration with Meta, this certification emphasizes the practical application of Meta’s technologies such as Facebook, Instagram, and WhatsApp to help businesses effectively reach and engage with their audience. The certification prepares students to navigate social media marketing. With the rising demand for marketing professionals, this certification positions them competitively in the job market.

Frequently Asked Questions

What is the Meta Certified Digital Marketing Associate Certification?   
The Meta Certified Digital Marketing Associate Certification, developed in collaboration with Certiport, is designed to help learners launch a career in marketing by understanding how to leverage advertising on Meta technologies like Facebook, Instagram, and WhatsApp. This certification validates their skillset in digital marketing.  

What knowledge and skills will learners gain from this certification? 
Learners will gain knowledge in several areas, including:

  • The value of Meta technologies for businesses.
  • Steps to establish a business presence on Meta platforms.
  • Creative best practices for mobile advertising.
  • Advertising fundamentals, including campaign objectives and the importance of the Meta Pixel.
  • Reporting campaign results through Meta Ads Reporting

What is the format of the certification exam? 
The exam covers various objective areas, including understanding the value of Meta technologies, establishing a business presence, advertising fundamentals, creating and managing ads, and reporting campaign results.

Are there study materials available for this certification? 
Yes, Certiport offers a range of curricula and practice tests, including CertPrep Practice Tests powered by GMetrix. These materials can be utilized in classrooms, remotely, or in blended learning situations, and they provide different modes to prepare learners effectively.

How does this certification help in career advancement? 
Earning the Meta Certified Digital Marketing Associate Certification helps validate a learner’s skills in digital marketing, making them more competitive in a job market where the demand for marketing professionals is increasing.